make do and mend

Branding and logos have long been used to instantaneously convey a variety of ideas and emotions simultaneously.

The shared response to these visual aids accomplishes  more than just selling products or company names – it unifies people culturally overall.

Graphic designer Mike Dempsey recently blogged about branding way back in the days of WW II and how it was used in fashion and furniture design to get everyone to pull together during this desperate time (the logo below looks super familiar):

The way we were

 Most people think of ‘branding’ as a relatively recent phenomenon. But during the Second World War, the Board of Trade introduced a rationing scheme called ‘Limitation of Supplies (Cloth and Apparel) Order 1941’. All items of clothing under this order were manufactured to specific standards and labelled with this mark:

1-s2.0-S0305748812000928-gr3

It stood for ‘Civilian Clothing 1941’. Reginald Shipp, who worked at label makers Hargreaves, designed the logo. It quickly became known as ‘the cheeses’ for obvious reasons.

HCMS1969.69-close-up-of-label

The CC41 logo was displayed in every Utility clothing item.

To read the full article go here:

http://mikedempsey.typepad.com/graphic_journey_blog/2012/10/the-way-we-were.html

Despite the onset of digital media, the poster continues to be one of the major ways that messages are sent out to the public.

Posters advertising music events rule city surfaces, and posters about activism and social political demonstrations have been on the rise, especially since the Occupy Movement began.

Read this:

http://observatory.designobserver.com/entry.html?entry=36068

Just found out about this site:

http://muppet.wikia.com/wiki/Sesame_Street#

Reminds me of this article:

As Activist Gather at the RNC, Cops Ban… Puppets?

Afghan Police

Missle in Bagdad

Simon Norfolk is a very talented driven young photographer who is pursuing one of life’s big questions with intensity and focused intention. He is studying war, and its effects on many things: the physical shape of our cities and natural environments, social memory, the psychology of societies, and more.

He is examining genocide; imperialism; the interconnectedness of war, land and military space; and how wars are being fought at the same time with supercomputers, satellites, outdated weapons and equipment, people on the ground, intercepted communications, and manipulated and manipulating media.

Norfolk is doing this with photography that is beautiful — stunning in its clarity and detail, without the typical shock or trauma that one might expect about the subject of war. All of his work is informed by inquisitive intelligence, research, supporting facts and figures. And over time, deliberately and carefully, he is trying to connect many of the dots. – http://www.lensculture.com

http://www.simonnorfolk.com/pop.html

http://www.simonnorfolk.com/burkenorfolk/photos.html

http://bldgblog.blogspot.ca/2006/11/warphotography-interview-with-simon.html

We are very conservative about compliance with all privacy laws. But even if you’re following the law, you can do things where people get queasy. -Andrew Pole, statistician for Target since 2002.            –http://truth-out.org

“Target anticipates your habits, which direction you automatically turn when you walk through the doors, what you automatically put in your shopping cart,” said Rich Beeson, Mr. Romney’s political director. “We’re doing the same thing with how people vote.” –http://www.nytimes.com

We all know that our pers onal information is being collected as we surf the web – but the extent to which it is used is growing. It’s used for everything, from affecting loyalty to brands to loyalty in politics.

Supposedly they ‘de-personalize’ the information before using it. Still, there’s a database they create that has all the info pre-de-personalization.

Check out these articles on how companies collect our personal information to tailor ads that target our particular preferences.

http://truth-out.org/news/item/12289-how-companies-have-assembled-political-profiles-for-millions-of-internet-users

http://www.nytimes.com/2012/02/21/us/politics/campaigns-use-microtargeting-to-attract-supporters.html?_r=1&pagewanted=all

http://www.nytimes.com/2012/02/19/magazine/shopping-habits.html?pagewanted=all

Here’s a sample of the types of services on company offers, to tailor campaign ads to potential voters:

Home of the Political Cookie

The creepiness factor is high and they know it:

“You don’t want your analytical efforts to be obvious because voters get creeped out,” said a Romney campaign official who was not authorized to speak to a reporter. “A lot of what we’re doing is behind the scenes.”

The above quote is from this article:

http://www.nytimes.com/2012/10/14/us/politics/campaigns-mine-personal-lives-to-get-out-vote.html?pagewanted=all

John Lennon bought this vintage poster that turned out to be the inspiration of the Sgt. Pepper’s song “for the benefit of mr. kite”.  Recently this poster was recreated using the same traditional design techniques of word cutting and printing that was used for the original.